I am Nohely Ybert, a visual artist and interactive designer who graduated in fine arts and 3D animation based in Barcelona. As an interactive designer, my goal, in each project, is to connect the dots between design, art, animation, marketing, and technology, to create interactive scenarios that lead to disruptive experiences for viewers.
The interactive design is a very effective way to highlight products and ideas since viewers go from being passive to active people that make the artistic and advertising experience possible. An experience that, as such, undoubtedly appeals to emotions and creates significant and memorable links with the brand.
The solutions range from conceptualization and interaction design, using methodologies such as design thinking, to online/offline implementation, going through the creation of storytelling, art, and design. The possible creation of motion graphics, 3D models, 3D prints, augmented reality, pop-up books and interactive videos, posters or sculptures.
To know more about these experiences, please, take a look at these works and click the symbol " " on the projects.
June 1st, 2020